Recently, Xueersi Smart Learning Devices Tablet reached an in-depth collaboration with Shandong Electronic & Audiovisual Publishing House, where both parties will jointly work on content review for the learning device.

It is reported that Shandong Electronic & Audiovisual Publishing House has conducted rigorous reviews of the course content in Xueersi Smart Learning Devices Tablet according to national publication standards. Currently, the course content has been issued exclusive electronic publication numbers (ISBN codes) by the National Press and Publication Administration. Each course has its own ISBN code, and users can query through the National Version Data Center.

According to information released by Shandong Electronic & Audiovisual Publishing House, Xueersi Smart Learning Devices Tablet is the first learning hardware product in China to receive electronic publication numbers.

Better Content Creates a Better Experience
Exclusive Numbers Provide "Trustworthy Credentials"
As the learning hardware market rapidly penetrates households, parents prioritize the content quality of learning resources. Data from iiMedia Research shows that 66.92% of consumers rank "learning resources" as the top consideration when purchasing learning devices, significantly higher than hardware configuration (22.1%) and price (18.3%).

Against this backdrop, Shandong Electronic & Audiovisual Publishing House has leveraged its qualifications, such as the Electronic Publication Publishing License, and decades of review expertise to establish a standardized review system for online digital resources. The publishing house has assembled a multidisciplinary team including subject experts and publication reviewers. Through collaboration with Xueersi Content Development Team, multiple rounds of review were conducted on digital courses, question banks, and guide materials included in the device. The review focused on areas such as adherence to the correct ideological guidance, accuracy of knowledge, and copyright compliance, ensuring that the learning device’s content meets formal publication requirements.

"ISBN codes essentially serve as 'exclusive IDs' for digital resources. For the first time in the industry, content review details can be traced through ISBN codes," said a veteran from the publishing industry.

22 Years of Teaching Experience + Synchronization with the New Curriculum Standards
Xueersi Builds a Comprehensive Content System
With over 20 years of specialized experience and partnerships with various authoritative institutions, Xueersi places strong emphasis on ensuring the quality of product content. The Xueersi Smart Learning Devices Tablet offers 16 million minutes of self-developed all-stage educational content, features a question bank with 1.6 billion questions, integrates over 3,200 high-quality educational resources, and includes 1 million mock exam questions aligned with the new curriculum standards. The device also incorporates the flagship "Boosted Practice" module. Furthermore, it provides access to over 4,200 high-quality books and more than 10,000 videos aimed at enhancing life skills, helping children broaden horizons and foster holistic development.

For Mandarin and English courses, Xueersi Smart Learning Devices Tablet connects to top-tier academic resources: partnering with Peking University's Department of Chinese Language and Literature, it has developed an advanced Chinese curriculum framework to simultaneously improve reading and writing skills. In collaboration with Cambridge University Press, it has launched the Hello English course, aligned with both the European Common Framework of Reference for Languages and national standards. This course integrates original pronunciation teaching by foreign educators with localized grammar explanations by top-tier local instructors, making it one of the most comprehensive advanced English learning systems currently available on the market.

Additionally, when the new curriculum standards were introduced, Xueersi Smart Learning Devices Tablet was among the first to update its synchronized courses and examination methodologies according to the new standards. The synchronized courses cover 31 provinces (including autonomous regions and municipalities) and mainstream textbook versions. The new exam preparation methods include over 100 customized approaches, emphasizing task-based learning activities and real-life problem applications, ensuring that learned knowledge can be effectively applied.

Parallel Development of Standardization and Innovation
A Quality Upgrade Milestone for the Market
The acquisition of ISBN codes for the digital content in Xueersi Smart Learning Devices Tablet not only ensures better content security for the product itself but also sets an industry benchmark for "content standardization."

An iiMedia Research analyst suggested that as more entrants join the market, learning devices should refocus on their core purpose: achieving product differentiation through high-quality educational resources and tackling issues like homogenization and price wars. This approach will enable companies to establish a solid position in the increasingly competitive intelligent learning device market.

Image: Information Times, December 29, 2025, Page A04

Source:
Information Times
https://epaper.xxsb.com/html/content/2025-12/29/content_786749.html